CONSUMER MINDSET
Of The Earth
Laid-back, unpretentious comfort - rooted in the raw beauty of natural materials, unfinished surfaces and earthen colours.
Nature keeps us grounded and inspired.
Cover Image Copyright David Paige
Concept
This concept honors natural materials and tactility. It has grounding qualities, and it celebrates honest and stripped-back design aesthetics. The texture of the material is celebrated through imperfect stitches, open knits, and combinations of different natural textiles.
Grown Fibers
Inspirational Projects
Honest Objects
Interior • Interior • Interior • Interior • Interior
Everyday Comfort
Knits • Knits • Knits • Knits • Knits
Cozy Coat
Key Item • Key Item • Key Item • Key Item • Key Item
Outdoor Lifestyle
Essentials • Essentials • Essentials • Essentials • Essentials
